Question by Franky: Interview questions for Coca Cola’s Sales Leadership Development Associate Program?
Hello everyone. I have a phone interview for Coca Cola’s Sales Leadership Development Associate Program and I’ve been busy preparing for it the last two weeks. I’ve researched all types of questions already but if anyone has been through there or has interviewed for another sales training program with another company, I would appreciate any feedback regarding examples of questions they ask. Thank you.
Are you aware of the sales training programs and its utility? If not then no need to worry any more as here you can expect some very useful information on this. It is important to note that the main motive of the sales training programs is to make an individual efficient in the field of marketing or sales. There are many types of sales jobs like a job for sales executive, sales professionals, sales manager etc. The main work of people related to sales profile is to increase the sales of the business because if the sale of the business will be high then only the company or the organization will go in profit.
Every person has his own field of specialization. It is not the case that anyone can just join a company and becomes a good sales executive. If it happens then the company will surely go in to loss. There are certain things which are must to be considered before the company finalizes any employee. For instance what is the nature of the person, if he has a pleasing personality or not, if he talks much or not and so on.
Question by Steven: What is a good sales training program?
I am working as an account rep for a wholesale distributor calling on retail customers. I want to establish good, long-term relationships. What is a good sales training program? I am interested in books, audio or video courses, stuff like you see on Nightingale-Conant website. I can’t spend a lot of money, maybe $ 200 to start.
I have read a number of books by Brian Tracy, Zig Ziglar, etc. Have also read a lot of Dale Carnegie.
I’m new and this is my first opportunity to showcase my work. Except I have no experience in Marketing or sales. They want me to train our clients on a new ASP program. I’m having trouble coming up with ideas to introduce it to them. I am a trainer, however the Marketing team wants me to help them obtain buy in from our existing clients on this new product. Any help or reference to website will be appreciated.
I am going to purchase a store that does not have a POS system and am looking for the one that is reasonably priced, offers good training, has the accounting package included – which one do you all use and what makes it the best. Thanks for your answers.
Major account selling in the modern day business environment requires significantly more than a easily affordable selling price and a competitive product. Success in these kinds of challenging environments mandates the expertise to recognize a number of decision influencers, determine their individual buying requirements and leverage this material to come up with engaging recommendations. Effective account management can and quite often does mean the difference between winning and losing opportunities worth millions of dollars. How do you know whether or not the men and women on your sales team are prepared to succeed in these challenging environments? You can begin by asking yourself these questions:
• Can they clearly define all the men and women in the decision, the positions that they will play, their degree of influence, along with the level to which they prefer you or a different vendor?
Susan Baushke recommends DePaul CPEs Strategic Sales Techniques certificate program to professionals who want to talk to customers without feeling like theyre selling. A career marketer, Susan did not have to close deals herself until she opened her own business. Then, she realized she needed to manage the sales cycle and interact directly with customers. DePaul’s program helped her hone those abilities; as a result, shes built a record of success.
When it comes to sales training, it’s convenient to take the easy way out, but that typically does not solve the problem. Instead, it wastes the company’s time and money. Training seminars, workshops and e-learning sessions are a great way to kick off sales learning. However, it takes more than just a one-day event to get employees on track and motivated. We have said it many times before (just to reinforce your learning), people forget half of what they learned in a training seminar in just a month, and that’s a fact.
So, what can businesses do to make sure that their money does not go to waste and their employee’s performance enhances? To create a sustainable learning environment, managers need to step up and help reinforce training. Hold group meetings so that everyone can share what they learned that week or what they did to improve their sales. Another technique that works is one-on-one coaching. By sitting down with an employee, a manager can see exactly what they issues are, coach them through their problems and keep track of any problems or setbacks the employee has. Not only this, but a one-on-one meeting also allows for instant feedback so that the sales rep is not continuing their bad habit over weeks or months.
